Fonts

 Shown in the examples above, the fonts of CD covers belonging to the indie/alternative genre are quite diverse - any font can be applied if it matches the design. However, a large majority of them include san serif fonts that are easy to read, highlighting their minimalist style. Additionally, the fonts on posters advertising indie/alternative CD's are normally the same as the ones on the CD covers. It is common for albums and adverts belonging to this genre to have different fonts for the headings and main text - the titles are displayed as being decorative so they attrract their target audience.

Although the song chosen for my music video contains elements of rock, I feel as though the theme and narrative of the song is not suited for this dramatic font. I get the impression from this  font that it would be more applicable for a CD cover & advert belonging to the heavy metal genre. The harsh, scratchy looking appearance would match the conventions of this genre as it involves sinister and rebellious approaches towards mainstream music, as well as indulging a gothic theme. My chosen song is quite the opposite of this as the beat and pace is far more relaxed than heay metal, so including this font within my print productions would not be suited to the mise-en-scene and narrative. The font does not have a fixed pitch, which can make it tricky to read.

This font, 'Painter', could be included in my chosen genre if it went alongside a minimal/flat and colourful design. The serifs of the capital letters (e.g. the P) are curled, making it look slightly psychedelic. Although I want my print productions to contain elements of the psychedelic appeal, I see this font as being old fashioned because it was commonly used in media productions as credits in the early 1900's. Consequently. this is does not link to the aesthetic of my print productions because I want them to look modern and without detaik/shading.
Excentric fonts can be tied to indie songs like mine, but including these type of fonts means I am showing how the ones suited for my genre are limited and subjected.

These three fonts shown on the right are currently my top three favourite. Visually they would look better next to my design than the fonts previously discussed, because they would not add complexity to the overall look. 'Handwriting' is my favourite font so far because its handwritten look would match well with my hand drawn illustrrations for the CD covers & advert - using a font that looks obviously digital may clash with this. Also, its sketchy and non-unifrom appearance reflects the male character's perspective in my music video, as through his body language and effects he is displayed as being bewildered and disarranged. I feel as though the other two fonts can be applied to my print production, shadowing different interpretations. 'Universal Accreditation' can be interpeted as being slightly psychedelic because of its tight and fixed pitch. 'Aliens and cows' looks filmatic which matches the aesthetic of my cinematic music video.

To summarise, 'Handwriting' is the font I will be using for the headers of my print productions. I will use it for the back cover as well as the front cover of my CD cover because I see the songs as holdinh significance so they should be shown in a noticable manner.